Led by Principal, Dr Kimberley Pearce, Wine Brain
is a flexible resource to support the wine brands’ growth. Our hybrid skill set is supported by a talented network incl. trade specialists, designers, tech consultants, and video/photographers.
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PrincipalKim has more than 20 years in wine marketing, communications, the digital space, PR and events, with key engagements with small, family-owned operations, to major national and international clients.
She’s driven successful national PR campaigns with a multi-channel communications strategy for major events, products, and organisations. She’s written for different channels/audiences including digital and social media, traditional collateral, advertising creative, and video production.
In both agency and freelance context, Kim has worked with major wine and food brands and organisations including Royal Melbourne Wine Show, Melbourne Food & Wine Festival, Woolworths, King Island Dairy, Dan Murphy’s, and Wine Tasmania.